Loopskey-logo
CourseBusiness

Sales Skills: Coach Buyers Through Complex Decisions

By External Provider

Price

Free

Go to content

Opens coursera.org in a new tab

Level

INTERMEDIATE

Duration

7 h 30 min

About this course

This course teaches sales professionals how to coach buyers through complex decision processes where uncertainty, competing priorities and multiple stakeholders often slow progress. Building on the challenger-style foundations from Course 1, you will learn how to guide conversations that uncover hidden concerns and support customers as they evaluate competing options. You’ll develop diagnostic coaching skills that help identify hesitation, risk perception and internal misalignment early in the buying process. Through practical frameworks and real-world scenarios, you will strengthen your communication, emotional intelligence and active listening abilities so you can influence internal champions and support stakeholder alignment. Designed for sales professionals working in complex B2B environments, this course equips you to maintain deal momentum and prevent “no decision” outcomes. By the end, you will be able to guide buyers through internal discussions with clarity and confidence, preparing you for the advanced objection-handling and closing techniques explored in the final course.

What you will learn

  • Coach buyers through complex internal decision processes
  • Diagnose hesitation and prevent “no decision” outcomes
  • Align stakeholders and maintain momentum in complex deals