Global Strategy II: Doing Business in The Global Economy
By External Provider
About this course
This course explores the ways firms overcome challenges when operating globally – a process characterized for its complexity and uncertainty. Corporations trying to succeed in the global economy need to develop different types of strategies depending on where they are conducting business or industry they are in. You will be able to: • -Determine the best strategy to follow when expanding globally • -Analyze the advantages and disadvantages of those strategies • -Develop appropriate responses to external pressures. This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/.
What you will learn
- Understand the different options multinationals have when deciding to operate abroad.
- Determine when to go global small, big, fast, or slow.
- Determine the best strategy to enter global markets according to the firm's characteristics.
- Understand the effects of politics on the strategy of firms operating globally.