CourseBusiness
The "What" of the Marketing Strategy
By External Provider
About this course
In this course, you will explore the essentials of marketing, where you'll learn to understand the marketplace, create value through strategic marketing, and capture value for profit and brand equity. Engage with customers across digital and physical platforms, and manage initiatives with key performance indicators to ensure successful marketing outcomes. Develop and implement effective marketing strategies with measurable results.
What you will learn
- Understand the marketing process
- Develop marketing strategies
- Implement and measure marketing initiatives