CourseBusiness
Foundations of Business Strategy
By External Provider
About this course
Develop your ability to think strategically, analyze the competitive environment, and recommend firm positioning and value creation. In this course, developed at the Darden School of Business at the University of Virginia, top-ranked faculty will help you explore the underlying theory and frameworks that provide the foundations of a successful business strategy and provide the tools you need to understand that strategy: SWOT, Competitor, Environmental, Five Forces, and Capabilities Analyses, as well as Strategy Maps.
What you will learn
- How to use the SWOT, competitor, and environmental analysis tools
- How to assess an industry's structure and how the competitive dynamics in an industry affect profitability
- How to complete a capabilities analysis and how to use this analysis to guide decision making
- How to analyze the advantages and disadvantages of four generic competitive positions