In this course you will learn and practice techniques of user research and early UI design exploration. First, you will learn and practice several techniques for user research, including in-person research and survey and log-analysis techniques. Then, you will learn to analyze and deliver user research in forms that support UI design, including personas, use cases, tasks, and scenarios. Finally, you will learn and practice ideation techniques that start from user research and broadly generate potential design ideas.
This course will help you understand how 3D printing is being applied across a number of domains, including design, manufacturing, and retailing. It will also demonstrate the special capabilities of 3D printing such as customization, self-assembly, and the ability to print complex objects. In addition to business applications, this course will also examine how individuals, including those in developing countries, are using this technology to create solutions to the problems they face. This course will also provide an overview of design thinking and how you can use this framework to develop ideas that can be turned into objects. Learners who complete this course will obtain a rich understanding of the capabilities of 3D printing and how to think about designing objects for this new technology.
How to Create a Program Evaluation for Your Non-Profit
In this 1.5 hour long project-based course, you will learn how to create a program evaluation plan for your non-profit. By the end of the course, you will understand the importance of program evaluation, how to use Logic Models, how to write SMART goals for your program, and how to formulate good questions to gather the data you need.
Learning Objectives:
Task 1: Understand why evaluation is valuable for your program or organization.
Task 2: Learn how to identify and define the typical components of a Logic Model.
Task 3: Write SMART goals for a program outcome.
Task 4: Identify different measurement tools and how they will be helpful in the evaluation process.
Task 5: Understand what makes a good question, identify different types of questions, and practice writing good questions.
Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
Introduction to Machine Learning in Sports Analytics
In this course students will explore supervised machine learning techniques using the python scikit learn (sklearn) toolkit and real-world athletic data to understand both machine learning algorithms and how to predict athletic outcomes. Building on the previous courses in the specialization, students will apply methods such as support vector machines (SVM), decision trees, random forest, linear and logistic regression, and ensembles of learners to examine data from professional sports leagues such as the NHL and MLB as well as wearable devices such as the Apple Watch and inertial measurement units (IMUs). By the end of the course students will have a broad understanding of how classification and regression techniques can be used to enable sports analytics across athletic activities and events.
El Marketing y branding de tu persona puede cambiar tu carrera y vida. El desarrollo de habilidades de mercadotecnia aplicadas a nuestra persona nos puede dar un alto nivel de competitividad en todo tipo de actividades profesionales ya sea como emprendedores-deportistas-artistas o bien, para crear una reputación sólida en el mercado de trabajo o en el desarrollo, promoción y difusión de nuestros productos y servicios como empresarios de todo tamaño.
En este curso los objetivos generales son los siguientes:
• Comprender los procesos básicos del marketing acompañados de una buena estrategia e implementación.
• Definir estrategias adecuadas para lograr el impacto en el diseño de tu marca preferida: Tu persona.
• Conocer los diferentes elementos que te permitan lograr un alto nivel de competitividad para alcanzar una reputación sólida en el mercado de trabajo.
By the end of this course, learners will be able to capture and process input devices, create and transform images, apply advanced graphical effects, design engaging visual elements, animate objects, and implement player-controlled movements to build interactive games using Python and Pygame.
This Intermediate Python Game Development course is designed for learners who have already mastered the basics and are ready to advance their skills. The course focuses on practical, project-based learning, ensuring that every concept—from input handling to object control—is applied in real game scenarios. Learners will explore how to manipulate images, implement Laplacian transforms, and bring objects to life with smooth animations and dynamic controls.
What makes this course unique is its hands-on, incremental structure: each lesson builds directly on the previous one, guiding learners from fundamental input/output concepts to professional-level design and animation techniques. By the end, learners will have not only strengthened their coding proficiency but also gained the confidence to design and deliver engaging, interactive Python games that reflect industry practices.
「生成式 AI：瞭解基礎概念」是生成式 AI 領導者學習路徑的第二門課程。在本課程中，您將瞭解 AI、機器學習和生成式 AI 的差異，以及各種資料類型如何協助生成式 AI 解決業務難題，進而掌握生成式 AI 的基本概念。您還能深入瞭解 Google Cloud 應對基礎模型限制的策略，以及開發、部署安全且負責任的 AI 技術時面臨的主要挑戰。
Conducting surveys and analyzing user research data can help businesses gain important insights into the experiences of their users, both current and potential. By understanding the user experience before creating new products and services, business leaders can save time and money by creating the best product the first time around.
Learners in this guided project will walk through the steps of creating and analyzing a Microsoft Forms survey and learn the basic methodology of analyzing user research. First, learners will learn how to prepare the objective before creating a survey. Then, learners will be guided step-by-step through each of the Forms question types and when to use each one. Next, learners will discover how to finalize and distribute a survey, and then collect and organize responses. Finally, this project will discuss how to analyze the survey responses and make insightful business decisions.
Este curso te ayuda a desarrollar las técnicas y herramientas para el tratamiento, manejo y análisis de datos que puedes utilizar en Microsoft Excel para la toma de decisiones.
Lleva tus habilidades al siguiente nivel con este curso de nivel intermedio, diseñado para transformar grandes volúmenes de información en decisiones estratégicas. En su desarrollo se trata el ciclo completo del dato: desde su depuración inicial hasta la generación de conclusiones mediante tablas dinámicas, funciones avanzadas y análisis de hipótesis.
En un entorno donde la Inteligencia de Negocios es clave, saber vincular fuentes de datos y proyectar escenarios es una ventaja competitiva. En el curso aprenderás como manejar e interpretar datos usando Excel y cómo aplicarlo en la vida real.
Investigación de mercados y comportamiento del consumidor
El primer curso de este especialización consta de dos bloques que te proveerán de los conocimientos necesarios para comenzar tu trayectoria en Marketing.
Aprende las herramientas y técnicas para convertir una decisión en una investigación real, esto lo verás en el primer módulo: Investigación de Mercado. Cómo plantear la investigación, analizar los datos recogidos, interpretarlos correctamente y comunicarlos a través de recomendaciones precisas serán algunas de las cuestiones tratadas en este curso.
El segundo módulo se enfoca en el proceso de toma de decisiones por parte del consumidor, resaltando los momentos clave en el proceso de compra y consumo de un producto. Adapta tu enfoque “cliente-céntrico” en decisiones de marketing mediante el análisis de cómo tus clientes toman sus decisiones, reflexionando en qué sucede en sus corazones y mentes al momento de tomar decisiones y analizando las variables que son influyentes para tomarlas.
If you want to build a start-up, here you will learn how to do it!
In Startup Calling, created by Bocconi University and B4i – Bocconi for Innovation, we will explore every essential step in launching a start-up and making an impact: from identifying a real problem to defining your value proposition, from market validation to presenting your project to investors.
B4i is Bocconi University's entrepreneurial hub that supports founders and early-stage teams in the pre-acceleration and acceleration phases by providing mentoring, workshops and access to investors.
Together with Bocconi University professors (Prof. Andrea Fosfuri and Prof. Nicola Misani), you will meet some of the most successful entrepreneurs in Italy's start-up ecosystem: Alberto Dalmasso (Satispay), Luca Rossettini (D-Orbit), Davide Dattoli (Talent Garden), Mattia Montepara (Sibill), Danila De Stefano (Unobravo), Gianluca Cocco (Qomodo), Nadia Neytcheva (Doctorsa), Davide D'Atri (Soundreef), Chiara Schettino (Rosso) and Alessandra Cestaro (Holifya).
In addition, other experts, trainers and teachers will be involved in the course, including Nico Valenti Gatto (B4i), Raffaele Mauro, Augusto Coppola, Paolo Lombardi and Giacomo Poggiali. Through their stories, you will understand what it really means to do business today, amid challenges, mistakes, changes of direction and unexpected opportunities.
During the course, you will learn to:
- define and analyse a real problem, understanding emotions, frequency and inevitability through tools such as Jobs To Be Done and effective interviews;
- identify your customers and early adopters, gathering relevant feedback and recognising the main cognitive biases that influence business decisions;
- formulate hypotheses and turn them into experiments, using quick and low-cost tests;
build targeted, inexpensive MVPs capable of generating reliable data;
- analyse the market and competition, estimate TAM/SAM/SOM and evaluate the potential of your idea;
design a sustainable business model and revenue model, selecting the structure best suited to your product or service;
- build a go-to-market strategy, define acquisition channels and set up an effective funnel;
prepare a clear and convincing pitch that communicates value, traction and vision to investors.
The course was developed with the support of MUSA – Multilayered Urban Sustainability Action: an Innovation Ecosystem funded by the Ministry of University and Research as part of the National Recovery and Resilience Plan.
If you are ready to get involved, this course will be your starting point.
Your first entrepreneurial step begins here!
By the end of this project, you will create an instagram post and an instagram story post using the free version of Visme. Your new acquired skills will help you market your business and products on social media.
Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. In this project, learners will create edited social media photo posts using the free version of Visme. Visme is a web based all-in-one tool that helps you create visual content online. Learners can easily create and implement creative edits with online design tools to use when marketing their business.
We can use Visme to complete this project because it provides all the tools you need to create an organized and visually appealing product while offering a variety of options for sharing and collaboration.
Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
